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White Paper: 12 myths that lead to a busy, unfulfilling life

This month's white paper, 12 myths that lead to a busy, unfulfilling life, was written by Greg McKeown...

I’d like to propose an anti-opportunity idea... When creating a new service or product offering, instead of focussing on potential clients who have a need, why not first focus on people you want to hang around? This seems obvious and quite a simple idea – but it is rarely considered.

There are 1000's of ideas touted for how you can grow your business, the trick is to know which ideas will have the biggest impact, in the least amount of time for the best price. As small business owners we need results... fast results!