The 3 golden rules of presenting
Whenever you are sharing an idea, whether its a boardroom presentation or a ballroom presentation you need to keep the 3 golden rules of presenting front of mind.
Rule 1: You don't matter
Rule 2: They don't care
Rule 3: They're not listening
Can you believe I make a living as motivational speaker?
Heres the thing…
It's not that you don't matter, but more that an unhealthy focus on you sets the whole communication off on the wrong foot. Get out of you and into the world and reality of the people you are addressing. If you are nervous in any way its because your are attention in, switch your focus an get your attention out.
It's not that they don't care but more that you have not given them a reason to. The price of entry in any communication is relevance. How is what you are about to say important, urgent and relevant. Sell me on why before you start to explain what or how.
It's not that they are not listening directly but rather you are speaking a different language. Take some time to learn the different listening languages people use. As a leader you need to develop the behavioural flexibility to connect with whomever you are addressing.
So the 3 critical actions that role of the rules are:
1. Think before you speak
2. Speak their language
3. Frame things for understanding.
Do this and you are beginning to step into your speakership!
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Reader Comments (1)
Relevance Relevance Relevance...
Matt, I love how one of your foundational teachings is to be relevant first before you think about being a super-star / extra-unique.
If we're not speaking their language and framing things (we've not thought before speaking), we're not relevant and not adding value.
And if we're not adding value ... what's the point?!